Project developed for the launch of five original recipe labels and tap house by The Beer Factory brewery in Guarulhos, São Paulo. The concept was to blend regional elements from city, where the brewery has a strong presence, with the contrasting influences of 90s anime and video game culture. The illustrations, rendered in a traditional doodle style, feature a wide array of elements — from references to Cowboy Bebop’s character Edward to the iconic machines and tanks of Metal Slug. The chaotic atmosphere of city also served as inspiration, with its graffiti culture seamlessly blending with the sci-fi aesthetics of the settings.
